From The Nation:
"The Asia Partnership Group (APF), a Japanese investment fund, has entered into the hospitality industry by taking over Zeavola Phi Phi Resort, worth THB 630 million. The move is aimed at tapping the Japanese-tourist market.
President and CEO Mitsuji Konoshita yesterday said the group had acquired Phi Phi Coral Resort, which owned Zeavola Resort. Former shareholders were HTR, a subsidiary of Sino-Thai Engineering and Construction, in a joint venture with Ban Pong Sugar. The APF Group purchased 100 per cent of the 48-villa resort.
"This acquisition is APF's first step into the tourism and hospitality industry in Thailand after entering the financial sector," said Mitsuji. He said the resort would target high-purchasing clients, including young professionals aged 35-45.
The average length of stay is expected to be seven to 15 nights.
APF has appointed Invision Hospitality to manage the resort and tap key markets in Europe, the United States and Asia. The hotel is expected to run 60-per-cent average occupancy this year and up to 70 per cent next year.
Mitsuji said the group was negotiating with three or four partners in Thailand for further investment. New expansion could include properties, insurance and other businesses."
Zeavola Phi Phi Spa Resort quick facts:- Rooms
- 48 freestanding villas.
- Rates
- In low season, THB11,000–THB22,000; high season. THB14,000–THB32,000. Breakfast, THB700.
- Check-out
- Midday.
- Facilities
- PADI dive centre, spa, boutique (with free WiFi), valet laundry service, DVD library. In-room amenities: TV, DVD player.
- Poolside
- Almost completely hidden by shrubbery, the small pool is lined with wooden loungers and lights up romantically at dusk.
- Children
- Zeavola is mainly a couple’s retreat, but extra beds can be provided for THB1,500 a night (THB750 for six- to 12-year-olds).
- Eco-friendly
- The hotel is involved in an elephant-saving environmental campaign and beach clean-up programme.
No comments:
Post a Comment